However big or small, goals motivate everyone in virtually everything they do. A goal may be as simple as "buy milk" or as complex as "develop a sustainable 10-year business plan." In either case, you ...

Five common goal-setting myths that undermine performance—and what behavioral science shows actually helps people follow ...

Researchers at the University of Cambridge have discovered a specific brain region that underlies “goal-directed behavior”—that is, when we consciously do something with a particular goal in mind, say ...

Behaviors have intentional goals—what we plan or try to do—and tacit goals—what we implicitly try to do. Tacit goals are automatic behavioral impulses, based on autopilot judgments. Intentional and ...

A common belief is that compulsive behaviors trap people in a “habit loop” that takes over self-control. New research, however, suggests this explanation may be incomplete. For many years, compulsive ...

Can small changes to your calendar have big effects on your behavior? One of the biggest challenges behavioral scientists are tackling these days is helping us balance short-term demands with ...

To begin a Positive Behavior Interventions and Support program, schools start with five goals: maximizing the classroom’s physical space, teacher engagement with students, and explanations and use of ...