Augmented reality (AR) uses cutting-edge technology to add artificial, digital qualities to real-life objects. Learn how AR ...

Continuing its push to bring the metaverse into the real world and not just the virtual world, Niantic Inc., the company behind the popular augmented reality game “Pokemon Go,” today announced the ...

Augmented reality creation platform Blippar announced today that it has integrated its WebAR software development kit into Unity, the software platform that half the world’s games and many of its 3D ...

Niantic today announced the launch of Lightship VPS for Web, making the web an even more powerful place for augmented reality by bringing its visual positioning system (VPS) to the 8th Wall platform.

MUNICH, Germany, June 19, 2019 (GLOBE NEWSWIRE) -- Red Bull is teaming up with agency …and dos Santos to extend its “Win with Ninja” campaign to Germany with its first WebAR experience, which is ...

Consumers are shifting their shopping online. According to eMarketer, e-commerce sales will make up 21% of worldwide total retail sales this year with US retail e-commerce sales expected to surpass $1 ...

Augmented and virtual reality platform developer Niantic Inc., the company behind the popular AR game “Pokemon Go,” today announced the launch of a new visual interface for developers that will help ...

LEHI, Utah, May 18, 2021 /PRNewswire/ -- The Revenue Optimization Companies (T-ROC), the leading provider of people and technology solutions for the global retail market, announces its partnership ...

The holiday season is undoubtedly a pivotal time for retailers, marked by heightened consumer engagement, increased spending and the potential for lasting brand impressions. However, the ever-evolving ...